Positions

Roles and Responsibility (list in order of importance)  

• Collaborate with Marketing team members in support of overall corporate campaign strategy to meet demand generation targets and objectives.
• Execute and manage global webinars in support of corporate marketing objectives - identifying the audience, tactics, content, themes, and deadlines needed to execute planned webinars to meet campaign objectives.
• Oversee creation of all campaign components, including working with and providing creative input to Design and Marketing Channel Managers on components within their channel.
• Ensure timely and coordinated execution of all campaign components.
• Track and compile results of both the overall campaign and individual components within the campaign.
• Serve as subject matter expert for Email Marketing - managing email builds, designing and testing to optimize Email response rates.
• Support MidMarket and Enterprise programs through demand generation campaigns, budget, and campaign management as required.
• Support APAC and EMEA regions through demand generation campaigns, budget, and campaign management as required.
• Support Focused Product initiatives through demand generation campaigns, budget and campaign management as required.

Required Qualifications

• Bachelor’s Degree in Business, Marketing or related field with 2+ years marketing experience, preferably B2B with a technology or software company
• Experience managing webinar programs and/or online events, from inception to post-production promotion
• Experience with ON24 or similar webinar platform
• Must be a highly motivated team contributor with the ability to collaborate with others.
• Experience in collaborating with and managing marketing agencies and vendors
• Excellent verbal, written, and inter-personal communication skills required
• Must have proven ability to successfully manage and execute multiple projects, priorities, and engagements simultaneously

Years of Experience in Related Field: 2+ years’ experience required

Technical/Specialized Knowledge, Skills, and Abilities: See required qualifications

Preferred Qualifications

• Experience managing marketing campaigns using project management applications like Wrike, Basecamp, etc
• Experience with Salesforce or similar CRM platform
• Experience with Tableau or similar BI tool