What No One Tells You About Digital Transformation


It’s not surprising that more and more organizations are looking to digital transformation and automation to drive innovation and strategy.

It seems like everything today is now connected through digital devices. We live in a world where you can create your grocery shopping list and place Amazon orders through Alexa, and the device will track the shipment right to your door.

And this is just the beginning, as technology continues to rise.

While most organizations have initiated their journey with digital transformation, many are still not there yet. Every business has a unique opportunity to transform, and it’s your responsibility as a business leader to engage, compete, and grow the organization.

In Finance and Accounting, digital transformation is often viewed as a tool to enhance internal business partnerships while driving strategy throughout the organization. But more importantly, it creates rewarding individual growth within your teams, generating enhanced skill development, empowerment, and engagement.

Some may argue that it’s causing a new shift in the way our accountants are currently working today, replacing non-value-added tasks with high-value strategies for the business.

But what they don’t tell you is: how do we get there? How do we move forward? How can we ensure success?

Digital transformation is not just about being innovative or adding a state-of-the-art technology platform. It’s about the journey, taking small steps toward a common goal, and working together with all of the business units in the organization.

The Importance of Communication

Your accountants are your primary champions for creating and promoting this change. Communication is key in showing your accountants how they will benefit and why they should adopt this change.

Their skills and expertise are critical to your transformation success, along with the added reward of their respective skill development. It’s not unusual to re-write job descriptions for your accounting staff based on their newly enhanced skills, use of technology, and the overarching benefits this delivers to the business.

Automation gives your accountants additional free time to build business partnerships in the organization. And earning that seat at the table means being more proactive rather than reactive, and providing accurate, up-to-the-minute financial statements.

Inspire Trust Throughout This Journey

As a leader, it’s important to not just lead the journey, but also inspire and engage your people on a personal level. Make sure communication is clear and timely, provide opportunities for valid feedback, and create initiatives with the team to ensure trust throughout this journey.

Ultimately, digital transformation is about so much more than the technology you implement or the end results. It’s about investing in a digital mindset and a new beginning of learning with your people.

It’s about building a brand of trust and integrating a digital approach aligned with your organization’s values and purpose.

Read this blog to discover a proven way to successfully approach your digital transformation journey today.